Learn The Highly-Paid Ad Management Skills You Need to Launch a 6 Figure Business in 2023
(even if you're new and have no idea what you're doing)


What if you could create your dream business as an Ads Manager without all of the hustle, stress and wondering where your first or next client is coming from?

I’m talking about a business where you work with dream clients and make an impact.

Nice, right? 

What if this business allowed you to work with clients that get you, value you, and pay you big money with a smile. 

And all that happily-earned money means you can spend more time doing things you love (traveling, spending time with your family, watching Netflix -- it's up to you!)

Great news. I’m inviting you inside my ad agency. 

After eight years, I’m finally unveiling my personally-proven secrets to becoming a confident FB Ads Manager. 

I’m going to give you my crystal-clear framework to establish yourself as a go-to FB Ads expert -- even if you've never ran a FB Ad before.

No experience is required.

Because I'm giving you everything you need to get your business up and running -- all the systems, tools, checklists and my proven processes.

All you need is a laptop + internet.

Where you go from there is up to you!


Ads Manager School

I have a feeling you want all this…

  • Complete confidence in your ability to get money-making results with FB Ads.
  • A steady stream of clients begging to work with you.
  • Income that rewards you for the (kickass) work you do and results you get.
  • The freedom to work from anywhere (Bali anyone?) and to spend more time doing the things you love.
  • A business that makes a big impact in the world (for your clients, their clients and most importantly, for you).

Let’s make you some serious money and build you an empire of freedom. 


Hey...do you hear that?

That’s the sound of well-meaning business owners thrashing around in the deep end of FB Ads losing tons of money. 

There are over 90 MILLION small businesses using FB to market their business. And 7 MILLION businesses are actively using FB Ads to marke their business with FB Ads. 

But (as you know) most have no idea how to actually get results from Facebook Ads.  

They’re burning up their ad budgets so fast it would make you cry.  

And they need YOUR help.

But if they can't find you or don't know you're an ads manage they can't hire you.
Which means they'll hire someone else instead...

I'm going to teach you how to run ads for clients + get paid well to do it...

Works with Any Niche

This works for eComm, digital products, service based businesses, local businesses...

We'll give you all of the tools, strategy and trainings to create profitable campaigns no matter the niche.


No Experience Required

Never ran a FB Ad? That's ok! We'll teach you step by step how to set up and run ads including targeting, pixels, reporting, creative and daily management.

We'll also share our high converting templates + checklists that will save you hours worth of work!

Work from Anywhere in the World

Daydreaming about grabbing your laptop and working from your favorite places? We'll show you how to get started no matter where you are in the world.

All you need is your laptop and wifi -- we'll show you the rest.

Let’s make you some serious money and build you an empire of freedom. 


That's cool, but how do I get clients? 

I know you’re thinking sure, you made it work. But I’m not like you, I wouldn’t even know where to start. 

Ring a bell? 

...You feel invisible to your ideal clients.
...Instead you attract the “nickel and dimers” (who still somehow have crazy expectations).
...When you finally do get a client it’s *really* scary spending someone else’s money and you're terrified you won't get them results.
...And at the end of it all, you're worried you're not doing it right or don't have the right processes in place to really be successful.

Ads Manager School is made for you

I had all those same questions. I had zero clients when I started, no testimonials and had no idea if what I was doing was right or not.

I just wanted someone to show me how to do it so I could spend less time worrying and more time actually growing my business.

That’s why I’m taking everything I use to run my 7 figure agency and giving it to you.


Hi. I’m Amy Crane. 

I’m the founder of Social Lab Marketing.  

I wish I could tell you I woke up one day and decided to start a FB Ads Agency that went from zero to a million dollars overnight, but my success wasn’t so blockbuster.  

Not even close.  

Eight years ago, I quit my job working - with no clients and no idea what I was doing.  

What I had was a basic knowledge of FB Ads. I knew there was HUGE potential to start my own business running ads for other people. 

So I did all the things an entrepreneur should do: 

...I spent a bunch of money on a fancy website (that I actually hated).
...I wrote a bunch of blog posts (that no one read).
...I went to some pretty awkward networking events (which is this introverts worst nightmare).
...I “got out there” and posted all over social media (with most of my likes coming from my mom and best friend).  

The results? *Crickets* No clients...no money. Nothing. Zero. Zilch. Nada.  

Even with all that “hustle”, for 6 months I was stuck and spinning.  

At this point maybe I should have packed up my laptop, and went back to the day-job grind.  

...But I didn’t give up. 

Taking a turn - MY WAY

I knew my clients were out there. 

As an Ads Manager - I know it all comes down to testing and optimizing. So I did my own experiment:  

  • I stopped doing all those things I thought I had to do and started doing things my way.
  • I gave myself 6 weeks to find 5 clients or I was going to have to get a J-O-B. 

The results? That little experiment changed everything.

I booked my first client. I charged $600/month to run ads for an ecomm store (I eventually took that client to over $250K/month in ad spend + generated over 5 million in sales).  

Then I booked another client...and another.  

I even got a little crazy and upped my fees to $750/month (BIG money, I know).  

Before I knew it I made $3500 that month. Which is more than I made in my previous full time J-O-B and wayyy more than I made in the previous 6 months.  

...I was pretty pumped.  

Not only was I making it as an Ads Manager - I was doing it on my own terms

But I don't have testimonials or case studies. Who's going to hire me?

Listen...I get it. I asked myself the exact same question when I started. And it's the exact thing that kept me from getting any clients for the first 6 months.

That's why I'm giving you everything you need to get your first client (and more) even if you don't have the experience or testimonials (yet -- I'll show you how to get those too).

This is the exact system I've used to go from zero clients to completely booked out. And it's the exact same system I've used over the last eight years to grow my business to 7 figures.

It's not complicated and doesn't require a bunch of fancy tech -- but it WORKS. 

But what if I don't have a lot of (or any) experience running ads?

That's ok! I've got you covered. I'm going to teach you everything you need to know about Facebook Ads so you can get your clients results too.

I'm giving you all of our 6 figure campaign templates, checklists and processes so you feel confident taking new clients on and getting them case study worthy results.

These will save you HOURS worth of extra work and headaches trying to figure it out on your own.

This way you can spend less time worrying if you're doing it right and more time showing up as the badass ads manager that you are.

Ok, that sounds good, but what am I selling and how much do I charge?

The truth is...most ad managers undercharge for their services (I'm not judging -- I did too when I started and for longer than I would like to admit).

I'm going to show you exactly what to include in your services and how to price your offers so you get paid WELL for your time because you are amazing at what you do and you deserve it.

And how to position and market your new offer so you get an instant 'YESSS' instead of 'You charge how much??? I'll have to think about it.'

This course is everything you need to create a business that gives you freedom to work from anywhere on your schedule.

In Ads Manager School I’m sharing everything you need to know about creating a business that you can do from anywhere and on your own schedule.

  • Learn how I raised my prices to the big leagues (I promise it’s not that scary) so I could finally pay myself a multiple 6 figure salary.
  • Peek how I structure my team so I can work 25 hours/week without being tied to my laptop 24/7.  
  • See how I travel to incredible places regularly (without my agency imploding) and retired my husband from his corporate job so he could come work with me.
  • Get insider-access to me to ask those burning questions about building a 6 figure agency.

From Zero Clients to 7 Figure Agency

I want to be really clear...it took a lot of hard work to build the business I have today. I got stuck, almost gave up more times than I can count and made every mistake along the way.

But that doesn't mean you have to make those same mistakes I did.

Today I’m the proud CEO of a 7 Figure Ad Agency. 

I have an amazing team that supports all of our brilliant clients. And they're really, really good at what they do.

We're not working crazy hours or tied to our laptops 24/7. We have the time & freedom to spend time doing things we love without the hustle and stress.

Not to brag but…this process WORKS.

I’ve worked on over 350 launches, managed over $50 million in ad spend and helped our clients do things like….

  • Grow their business from a few hundred dollars a day in sales to over $20k in sales a day just from FB ads.  
  • Build their business from 6-figures to 5 million (and still growing) allowing them to move their small business from their home into an incredible new space and hire their dream team.  
  • Launch their online program to a huge audience generating $200k in sales, positioning them to finally quit their day job and travel Europe.  
  • Have their biggest launch to date bringing in $778k in course sales.
  • Generate $40k in sales from $1k in ad spend on a simple ‘flash sale’.
  • Launch their new membership site that generates over $30k/month. 

Are you ready to help clients make an impact, while building your own dream?

Build My 6 Figure Agency

The Real Deal

...Hint: It’s not (all) about the money.

The best part about running a 6 figure business?  

❌ It’s not the money.

⭐️ It’s all about the freedom and impact.

I only work about 25 hours a week and I definitely don’t work weekends. 

We travel around the world without worrying about our business tanking.  

We consistently work with high 6, 7 and 8 figure coaches, consultants and eComm stores doing brilliant work and more importantly, they are crazy fun to work with. 

I love what I do. And I want that for you too. 

You’ll get all this in a take-action framework. 

I’m going to break it all down for you: 

  • A repeatable system to attract high ticket clients so you’re not wasting time chasing dead-end leads. No cold calling or DMing required.
  • Exactly how to price your products and services (and what you should and shouldn’t be including).
  • The exact systems you need to shift your work into autopilot so you can spend more time enjoying your flexible lifestyle.
  • How to serve your clients so you get them real results so they stay on your roster (and refer others).
  • How to run Facebook Ad campaigns no matter what niche you work with - eComm, course creators, coaches, service providers, local businesses....

This is for you if…

  • You want to start your own business running ads for clients but don’t want to waste time figuring it out alone. 
  • You’re tired of spinning your wheels scrambling to find clients.
  • You’re tired of clients that want results - but don’t want to pay. 
  • You want an online business so you can live on your own terms but you don’t want to be handcuffed to your computer. 
  • You're ready to big impact in the world with the work you do.

How We’ll Get You To 6 Figures

We’re giving you our entire agency so you can get your biz up and running in a way that is profitable and sustainable. 

Here’s what you'll get immediate access to:

Session 1: Your 6 Figure Foundation

  • The most profitable niches now and how to pick the right one for you..
  • The EXACT tools and systems you need to have in place so you can start making money now.
  • How to set yourself for financial success so you know exactly how much you'll be able to pay yourself + what you'll need to set aside for taxes and expenses (this is SO important even if you don't have clients yet).

Session 2: My 7 Figure Lead Gen Funnel

  • Everything you need to know about irresistible offers that nurture prospects into high-ticket dream clients including the exact client funnel I use to attract new clients.
  • How to find your ideal clients using Facebook ads so you never have to worry where your next lead is coming from.  
  • How to create content that converts casual followers into repeat clients without spending hours writing posts or doing a million FB Live videos. 

Session 3: Creating Scalable + Predictable Revenue with Your Offers

  • How to create your 6 figure scalable package that brings in agency rates (if you want to charge premium rates for your work you need to know how to do this). 
  • What you should and shouldn’t include in your FB Ad Management fees and exactly what you should be charging. 
  • How to create your first intro offer to get your first few clients + how to turn those clients into longterm retainer clients.
  • How to raise your rates + the exact template we use (so you don't have to worry about what to say).

Session 4: Effortless Selling (without being sleazy or pushy).

  • My entire sales process including the exact sales call script I use on calls to convert more high paying clients without feeling pushy or icky (no bro marketing tactics here).
  • How to handle the most common objections you'll hear on sales calls (like I don't know if I can afford this, what if I my ads don't work?, or can you guarantee that I'll get sales? ), so hesitations become a hell-yes.  
  • How to easily filter out wrong-fit clients before you even get on the phone so you can focus on your dream clients. 

Session 5: Creating a 5 Star High Ticket Experience for Your Clients

  • The exact process we use to onboard clients that sets our clients up for success (and how a 5 star on- boarding process will make your job so much easier).
  • All of our on-boarding templates, checklists and docs that you can tweak and use to on-board your clients faster and easier. These will literally save your HOURS worth of work.
  • Learn exactly what you need to do in the first 30 days to get your clients results so they stay long term.

Session 6: How to Set Up + Run Ads for Your Clients Like A Pro (even if you've never ran an ad before).

  • How to create an overall strategy that works for YOUR clients no matter what niche you're working with (these strategies work for physical and digital products).
  • Step by step videos for setting up your ads, installing pixels, creating targeting groups, testing creative, and reviewing metrics so you feel confident knowing your campaigns are set up correctly.
  • Video walk throughs of campaigns so you can see exactly how I would set a campaign up based on different goals.
  • Basically, ALL of the ad trainings and videos you need to learn how to set up ads from start to finish.  

Session 7: The Secrets to Recurring Revenue + Long Term Clients

  • How to create reports that your clients actually read and how to use reports to easily show ROI in a way your clients understand (most people miss this step and it’s an easy way to lose a client because they just don’t understand the value). 
  • The secret to keeping happy clients long term so they happily pay your fees for 6 months, a year or longer. These are a MUST DO for any agency owner that wants more longterm clients.
  • Hate asking for testimonials and referrals? This is the exact template we use to get raving reviews and a constant stream of referrals from our clients (our business is 80% referrals).  

Session 8: Building a Rockstar Team

  • A behing the scenes look at how we structure our team at Social Lab Marketing including a break down of the exact roles + job descriptions. 
  • Who and what to hire first so you can start to free up time on your schedule so you can grow your business faster. 
  • How we support our team and our clients to create a 5 star agency experience so everyone feels support and taken care of (and nothing falls through the cracks). 


🌟 Our Entire 5 Star Client On-Boarding System ($497): Giving your client the best experience starts with on-boarding. This is our entire on-boarding system so you can get everything you need from your clients with less back and forth. And show up as the professional badass that you are. 

🌟 6 Figure Campaign Templates + Checklists ($497): We created these Trello Boards that you can use to get everything in order for that upcoming launch, evergreen funnel or list build. This is a step by step to-do list so you know exactly what needs to happen + the exact emails we send our clients to make sure we're hitting our deadlines and goals (your clients will LOVE these and it will save you hours worth of work every week). 

🌟 Get Booked Out Social Media Prompts + Swipe File ($297): Get my full social media and email swipe file that you can tweak and use in your own marketing.

🌟 Effortless Sales Call Script + How to Handle the Most Common Objections ($497): Hate sales calls? Worried you won't have the right answers or not know what to say? I'm breaking down exactly how I handle my sales calls and breaking down the most common objections + questions I get so you feel confident going into your next sales call. 

🌟 My Simple 7 Figure Lead Gen Funnel (Value $497): I'm breaking down the exact lead magnet + followup emails I've used to book more calls + clients consistently over 8 years. Seriously, this is the foundation of my business and I'm giving it to you inside of AMS.

🌟 THE AD VAULT ($297): Get 1,000+ Canva Templates based on our best performing ads designed for the feed, stories and carousel ads that you can use for your clients (this will save you HOURS worth of time).

But you're also going to get these amazing goodies too... 

  • 4 MONTHS FREE IN MY AMPLIFY COMMUNITY: This is every course I've ever created + 2 Additional Q&A calls 
  • OUR PRIVATE FB GROUP: Where you can ask me your questions 1:1 and get feedback from our amazing community.
  • NEW BONUS: Your 30 Day Marketing Plan: I'm going to show you exactly how I evaluate and plan so I easily generate sales EVERY month in my business. 
  • NEW BONUS: 3x Your Profit Income Tracker: Knowing how money flows in and out of your business is crucial to creating a profitable and scalable business. This is the exact system we used to DOUBLE our sales and TRIPLE our profits in 2020.
  • NEW BONUS: DATA STUDIO DASHBOARD FOR CLIENTS: This is the exact reporting dashboard we use for our 1:1 clients so they can see exactly how their ads are working + how we automate reporting to save us hours worth of work every month.

What our students are saying...

Frequently Asked Questions

How is this course delivered? Is it live or recorded?  

You'll get immediate access to all 8 sessions including worksheets, swipe files and templates that go with each section.  

You'll also get 4 months FREE in our AMPLIFY community so you'll get access to our live monthly Q&A and 9+ FB Ad Courses.

I'm thinking about becoming an Ads Manager, but I don't currently run ads for clients. Will this be too advanced for me?  

I created this course to give you the tools you need to find and book your first clients + the step by step process so you feel confident when you do bring a new client on. I'll tell how you how to package and price your services, how to onboard clients + how to charge premium rates for your work.  

Does this work for product based or physical products too?

Ads Manager School works for physical products, digital products, service based business, local business -- any type of business you can think of! We give you all of the tools, trainings and strategy that you can use to create successful ad campaigns no matter what type of product or niche you work with.

I really need help with on boarding clients, creating systems + reporting for clients. Does this course cover that?  

Of course! I'm going to walk you through our exact on boarding process, the systems we use and how we create and deliver reports for our clients.  

You'll get our exact templates that you can tweak and use for your own business.  

Is there any live support or Q&A?  

The basic level ($997) does not include live Q&A, but you do get access to our private FB group where you can ask questions + get feedback (and yes, I'm super active in the group so you'll still get support from me).

How long to I have access?

You have lifetime access to the entire course + all the templates, swipe files and worksheets. If you upgrade to the VIP Experience, you'll have 4 months to use your 1:1 Voxer Sessions + Ad Audits.

What's your refund policy?

You can request a refund within 7 days of purchasing AMS by sending an email to hello@sociallabmarketing.com.

I'm ready! Sign me up!

Build My 6 Figure Agency